This is a guest post by Nancy Stuckwisch Are photos of yourself the best way to make your brand recognizable and customer friendly? Only if you never change the photo. This is swimming against the tide, I know, but isn’t the point of branding to create a consistently identifiable image? Shouldn’t we make it as…
Monthly Archives: June 2011
The 13 Business Blogging Master Post Templates You Can Use, Part 11 – Interviews
As with review blog posts, interviews are popular enough themselves that you’ll find sites dedicated entirely to them. Certainly you could interview people yourself for your own blog. But how do you do an interview? Should you record it and provide media? Should you have it transcribed? How do you know what questions to ask?…
The 13 Business Blogging Master Post Templates You Can Use, Part 10 – Reviews
Review posts are so popular there are blogs dedicated just to reviews of a particular type. You got your movie review blogs, your ramen review blogs, your ebook review blogs, and many more. However, as a business owner with a product or service to sell, you may well wonder: what you could possibly review? More…
Do What You Love for a Living, and the Misery will Follow
This is a guest post from Liz McGowen. It goes a bit like this: a guru shows you how to start a blog. This blog is going to lead to untold wealth and soon vacations can become weekly events. Thank God. At last! They tell you to go with what you know and like, so…
The 13 Business Blogging Master Post Templates You Can Use, Part 9 – Resource Posts
If you want your blog traffic to go all explody, a resource post is the way to go. Sites such as Mashable, Make Use Of and Smashing Mag have skyrocketed their traffic through a constant stream of robust resource posts. There are two kinds of resource posts: reports and links. Report Posts A report post…
Do Viral Videos Make You Look Cool… or Stupid?
This is a guest post by Jim Taggart. Do you consider yourself to be cool, hip to the latest tech stuff? Do you know the lingo on how to come across to your friends and co-workers? Do you consider perception more important than substance? Have you ever gone 24 hours or more totally unconnected to…
Warning – The Double-Edged Sword of Success Cuts Both Ways
When people begin an online business, they dream of watching the money roll in as they sip margaritas while lazing in a hammock in a tropical paradise–in essence, the cover of Tim Ferriss’ 4-Hour Work Week. But success doesn’t come from 4-hour work weeks. At least, not at first. And possibly not ever, especially since…
The 13 Business Blogging Master Post Templates You Can Use, Part 8 – Tips & Tricks
The Tips & Tricks post is a classic blogging staple. By providing tips, tricks, shortcuts and hacks, we provide “the good stuff” to our potential clients and at the same time impress them with our knowledge and authority. This type of post is different from a how-to post in that you’re not instructing or teaching…
The 13 Business Blogging Master Post Templates You Can Use, Part 7 – Parables
A parable is a made-up story that is often allegorical and teaches a moral. The difference between a the personal story post type and a parable is that the personal story really happened but a parable is ficticious. Most of us in the Western world are familiar with the New Testament in the Bible and…
Link Journeys for June 4, 2011 – The “Twitteriffic” Edition
Most of this week’s links ended up being Twitter-related. If you’re not using Twitter, I highly recommend it for freelancers, coaches, consultants and retailers/e-tailers. You can follow me on Twitter here. Message me so I know you’re there and I’ll follow you back. We’ve got links to resources on finding awesome people on Twitter, Twitter…
Infographic: The Future of Blogging & Social Media Marketing
When I opened my virtual doors to blog consulting in 2007, only 16% of businesses were blogging. In 2009, when I quit my job to be a blog consultant full time, that number jumped to 29%. Jump to 2011 and we have 39% of businesses now using blogs for marketing. For the full story and…
