If you can’t see the video of me with my “bed head” (note to self: look in a damn mirror first, next time, lol) below in your email or reader, watch WARNING: Perfectionism will Kill You on the blog.
You are in Danger
Over the past couple weeks discussions about perfectionism have cropped up.
- Paralyzed by Perfectionism at Puttylike. Be sure to listen to the podcast and check out the comments where I join in the discussion.
- Are You Perfecting Yourself into Poverty? is my previous post on the perils of perfectionism.
It seems we’re not quite done with the subject, yet. Since my previous post on perfectionism my thoughts have crystallized more, so I’m taking another crack at it, here.
My take on perfectionism is that it’s one of the worst ideals you can possibly have.
At least, the way we normally understand perfectionism.
Perfectionism prevents people from ever even getting started, it prevents them from finishing what they start and it prevents them from launching & selling.
Evolutionary Perfectionism
There’s nothing wrong with you. You just need a new and better way to make things “perfect” that takes into account human nature and the way things work on the web.
Perfection isn’t some show-stopping preconceived ideal. It’s actually an evolutionary process:
Create > Launch > Get Feedback > Revise/Add Value > Relaunch/Raise Price > Get Feedback > Revise/Add Value > Etc.
Does it Work?
I used evolutionary perfectionism to create How to Write an Ebook that Doesn’t Suck (and Sell it from Your Blog) in no time and rack up over a thousand dollars in sales in less than a week. Not too shabby (and the process is outlined in detail in the book itself).
And, I’m still using it, because I’m already working on the next revision/price hike (hint: get it now at the lower price so you get free updates later).
Don’t Let Perfectionism Kill You
Instead of letting perfectionism kill you, use evolutionary perfectionism to “kill it” (rock out hard with your bad self and unleash your awesome onto the world).
Go. Do. Launch. Sell. Make people happy (including yourself).



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