Conversion is one of the most important concepts you need to understand if you want your blog and your freelance business to succeed. Conversion is when a website visitor does what you want them to. A website’s conversion rate is the percentage of visitors who do what we want them to do, or, convert. Your…
Tag Archive: copywriting
What Public Relations 1.0 Teaches Us about Business Blogging
Guest Blogger Week continues here on Remarkablogger, with Lidija aka Lid of BlogWell. Good marketing, regardless of the vehicle that is used to push it out, is all about effective communications. One of my favorite books is Ogilvy on Advertising (1983) by David Ogilvy. In it, he points out that in 1983 he was still…