Your business and your blog are very tightly linked together because the direction of your business is also the direction of your blog. Your blog is your main marketing channel and you’re going to use it to communicate with the people who need your help. You need to understand your customer and solve a particular…
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Vicki Flaugher is a woman with a dream. She’s on a mission to help women become entrepreneurs at SmartWomanGuides.com. She knows the power of blogging. She had doing pretty well for herself, and had even caught social media maven Chris Brogan‘s eye. She did what seemed appropriate: day-to-day writing of posts, taking advantage of some…
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http://www.youtube.com/watch?v=gcdFqZWY3_U#”
If you can’t see the video in your email or reader, you can watch it here. Nearly all of my clients live too far away for me to ever meet with them in person. Feelgood Eats author Sue Bette has been living in California but is moving to Vermont in a few weeks. She was…
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When I see my clients writing great posts and doing well with their blogs, it makes me feel all warm and squishy inside. I looked over some of the recent posts they’ve made so you can see for yourself the kind of blogging people do who have worked with me. Please do pay these folks…
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The Wealthy Freelancer is the newest successful client project of mine. Steve Slaunwhite, Pete Savage, and Ed Gandia are all successful freelance copywriters in their own right. Each one has a thriving business. Steve and Pete are published authors. The three combine forces in a team blog that features other contributors, as well. They hired…
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Blogs are much more than online diaries. The blog format is extraordinarily flexible. It can adapt itself into all kinds of uses. This flexibility is applicable to business blogs in a variety of ways–especially if your audience isn’t even sure what a blog is. Everyone understands “announcements” or “updates” or “news,” right? No geek badge…
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I’ve never done this before, and I realized it was high time I showcased some posts from my blog consulting clients: Cousin Meag’s Killer Party Tacos by Sue Bette on Feelgood Eats Anybody There? by Steve Yastrow. Drinking and Mothering – Where do You Stand? on MomTini Lounge. Video Sneak Peek of Classes at SAFS…
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Amy Smith wanted her original site, The Business of Motherhood to have a blog. Like many people, Amy created the Mom-Tini Lounge blog on WordPress.com. But suddenly, the limits and restrictions of the free blog hosting service were far too constrictive for what she wanted to do with the growing motherhood blog. In what is…
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The more I do blog consulting for a living, the more I am convinced that blogs are, in many ways, a key ingredient in the recipe for a successful small business nowadays. Blogs accomplish so much more than static sites ever could, and they do it so easily. Natural chef Sue Bette offers personal chef…
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Author, speaker, and consultant Steve Yastrow, an expert in cultivating customer relationships, recognizes the power of blogs to help foster and strengthen customer relationships. Steve frequently writes for the Tom Peters blog, and is the author of two books, Brand Harmony and the newly published We: The Ideal Customer Relationship. Why a blog? Steve’s a…
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Can you make a lot of money with AdSense on your blog? Well, like most things in life, that depends. I’m not going to give you any silly unrealistic happy-talk about it, but yeah, you can make decent money with AdSense on a blog–if you choose your niche wisely and write great, informative content. Case…
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Background I recently helped a California web design firm help their client establish and integrate WordPress blogs into their existing site, which the firm was redesigning for them. In other words, everything was changing all at once! It’s too early to reveal their identities, but I can provide a general overview of what was needed…
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