A few days ago I conducted a poll on whether or not people were abandoning social media accounts. The number of people who participated isn’t large enough for the results to be considered as representative of the majority of my readers and the results are not unexpected (at least, by me).
Here are the results…
Have you canceled any social media accounts?
How many social media accounts would you say you actively use (at least once every 3 days)
Which social network are you MOST active in?
Which social network are you LEAST active in?
Most active and least active social networks combined
What this means
I can’t tell you what this means to you. You’ll have to run your own poll for that. But I can tell you what this means for me: It means if I want to engage with my readers more fully, I need to spend more time on Facebook. If I hadn’t included StumbleUpon, Facebook would’ve been my own least-used social network. But according to this poll, most of you use Facebook almost as much as you use Twitter. This is something I have suspected but now I have some numbers to back it up.
Have you polled your own readers and customers about their social media usage? The results will be confirming or surprising and either result is good because it will give you confidence you’re spending your time and energy in the right places.
See, I really didn’t understand why StumbleUpon was included with the others. I don’t really use it in any sort of social way, just as a way to discover interesting new material when i’m not using an RSS, Twitter or the like. I don’t pay attention to who “stumbled” the item at all.
StumbleUpon can be great for traffic, but it’s easy to overlook it when you don’t use the service yourself.
Michael Martine recently posted..Poll Results for Streamlining Social Media
It is known to us that we are most active on twitter and facebook because they were the most entertaining and not boring social media site today. Stumbleupon is so boring that’s why it’s on the last spot I think.
Jessica recently posted..Interested in a Aquaponics Business System?
I’m sure StumbleUpon users would disagree.
Michael Martine recently posted..Poll Results for Streamlining Social Media
As predicted people will not really abandon social media accounts because these accounts are very helpful in promoting something in any way. Have you tried abandoning any social media account before?
Great post! Very statistical!
-Halley
Halley B. recently posted..how to get a girlfriend
As predicted… where?
I suppose where you “should” be active still depends on the nature of your business/blog. If all my clients are on Twitter but only use Facebook for personal stuff, then I’d still probably focus on Twitter..
Great point: using a social network really isn’t enough information. Knowing how people are using it helps you focus.