Comments on: Are Ebooks Dead?

By: Aryo Darmo Kusuma

Aryo Darmo Kusuma — Tue, 05 May 2009 03:50:57 +0000

Wonderful post! I personally think both models (ebooks, membership, etc.) are viable because they each handle different aspects of various learning styles.

By: KoKo

KoKo — Sun, 03 May 2009 22:51:08 +0000

Ebooks aren’t dead. If they were, Amazon and Sony would have to scrap their ebook readers.

I have yet to see an ebook reader where you can see two pages on a screen like a real physical book.

I have never bought an ebook because I don’t really know if I’ll be able to make back the money.

I prefer ebooks over other online media because I’m a visual learner and I like to read.

By: J

Sun, 03 May 2009 18:10:06 +0000

I prefer to check out real books out of hte library and never really got on board with the entire ebook craze. However, my philosophy is if I want to read a book I want to hold it and engage with the text. If I want to read something online I can browse the world wide web for free. I am cheap, which is another reason I never really ever bought ebooks.

By: Small Business Mavericks » Blog Archive » Hey, Who Killed The E-book!?

Small Business Mavericks » Blog Archive » Hey, Who Killed The E-book!? — Sun, 03 May 2009 11:49:57 +0000

[...] Michael Martine asks the question, “Are e-books dead?” It may seem like a crazy question to some small business owners who are just figuring out to how build their first website. You may be planning your own e-book some time in the next year or so. Should you? [...]

By: Tad Chef

Tad Chef — Sat, 02 May 2009 11:48:51 +0000

Is SEO bullshit and blogging dead? Are ebooks dead? It depends what you want to achieve and how you do it. The SEO book business model didn’t work as Aaron Wall explained. For viral marketing ebooks are still great I assume.

By: Steve - Money Online

Steve - Money Online — Fri, 01 May 2009 14:20:53 +0000

I certainly agree that e-books aren’t dying and when you talk of an e-book sale it will also depend on what you’re selling.
There is the immediate sale for the e-book or the e-book can be given away free with a much larger sale further down the process.
E-books are still one of the biggest enticements to signing up new potential customers.

By: jayh

jayh — Fri, 01 May 2009 13:35:58 +0000

I think the real issue here is a question of value. What’s really more important than the format is the information itself. Yes, the format can make the information more or less valuable, but it still boils down to the value of the information itself. If you had the instructions to turn lead into gold, you could sell it on a paper napkin…

By: Kaye

Kaye — Fri, 01 May 2009 12:55:38 +0000

I LOVE e-books. As a busy writer and caregiver to aging parents and young grandkids, I am constantly on the go. E-books often have more up-to-date and/or content-specific information that I need and I can get it right away, making it a major time saver. I can print it, put it on my smart phone, or browse it on my computer – very easy. The membership sites are great if you have large blocks of time – that’s a luxury I rarely get. Both have great purposes, but E-Books are definitely my favorite

By: Michael Martine, Blog Consultant

Michael Martine, Blog Consultant — Thu, 30 Apr 2009 23:05:31 +0000

@WriterDad – Good point. The rising tide is lifting up all boats, not just the membership site boats. This kind of thing hasn’t even begun to fulfill its potential.

@Chris – Knowing your purpose and how to best deliver on its promise is key. You have information people want–what is the best vehicle for that exact information, that exact audience?

@Luis – Now that is an interesting idea. I’m sure some people might think that Amazon’s Kindle is closer to that ideal.

@Shane – Recessions are a test of your marketing skills. People don’t spend less money on ebooks. They spend less money on ebooks that don’t make their pain go away. They will continue to spend plenty of money on relevant information that makes the pain go away for whatever problem they have.

@Barbara – Yes, and that’s why you find ebooks as a component of membership sites. Membership sites use ebooks, but for certain audiences and subjects, standalone ebooks are still selling like crazy.

@jayh – Hello fellow Teaching Sells member! I’ve bought my share of ebooks as well, and when I get something out of them–even if it’s just one thing–and that something helps my business make money, then I consider the price of the ebook to be a fantastic investment.

@blueberrybacon – First of all, you win the award for coolest nickname today. There is only one reason to bother targeting Kindle to sell your ebook: that’s where your customers are. Otherwise, you’re just wasting time, effort, and money, because you have nobody to sell to. We all look forward to the Kindle becoming more mainstream. I’m sure some ebook authors will sell successfully on Kindle if their audience is comprised of Kindle owners.

By: Blueberrybacon

Blueberrybacon — Thu, 30 Apr 2009 22:19:26 +0000

E-books are cumbersome because of downloading and then the reader has to stare at a computer screen. My Kindle has gotten me to read again

If marketers want to sell information on line they should target the Kindle and other electronic reader markets. It is easy to publish for a Kindle and it allows the reader to read on a screen that is gentle on the eyes and with a system that is easy to highlight, annonate and retreive important passages.