Comments on: Ecommerce Sites are Boring! Add Personality and Passion with a Blog!

By: Attacking and Defending Your E-commerce Niche | Stephan Miller

Attacking and Defending Your E-commerce Niche | Stephan Miller — Fri, 31 Oct 2008 07:36:28 +0000

[...] Add A Blog to Your E-commerce Site [...]

By: The Top 10 E-commerce Blogging Tips to Skyrocket Sales

The Top 10 E-commerce Blogging Tips to Skyrocket Sales — Wed, 23 Jul 2008 15:16:29 +0000

[...] your passion for the product. I have said before that most e – commerce sites are boring. Blogging allows you to show the world that you are in love with what you sell in a much more [...]

By: Michael Martine, Blog Consultant

Michael Martine, Blog Consultant — Mon, 24 Mar 2008 18:24:42 +0000

@ Hadee – A blog probably would help. It certainly wouldn’t hurt!

By: Hadee Roslan

Hadee Roslan — Mon, 24 Mar 2008 18:17:57 +0000

hola

love this. it’s true, ecommerce sites are boring. i’m running one and it sure is a boring site with just product images and descriptions. i’ve been trying to figure out a way to make it interesting. i guess a blog may just do it.

thanks.

By: Michael Martine, Blog Consultant

Michael Martine, Blog Consultant — Wed, 19 Mar 2008 12:47:37 +0000

@ Jeff – Any business owner has to decide how they’re going to spend their time and money in marketing and customer relationship-building. It’s an investment like any other. The pay-off is often not measurable directly. I can think of specific examples, though they are not clients of mine: Woot.com and Stonyfield Farm.

By: Jeff Kuo

Jeff Kuo — Wed, 19 Mar 2008 05:20:29 +0000

Michael, I agree with you that any ecommerce site would benefit by having a great blog. But I think many business owners wouldn’t say they have nothing to lose by starting a blog. Blogging is very time intensive and it’s possible to end up with many hours spent and very few readers to show for it.

Business owners might love the idea of blogging but they have to think about their own (and their staff’s) time commitment and capabilities. As always, their job requires juggling priorities.

Would love to hear your thoughts on this and if you’ve ever had similar experiences with clients.

By: Guide to Blogging From BlogBurst Bloggers at Burst Blog

Guide to Blogging From BlogBurst Bloggers at Burst Blog — Tue, 18 Mar 2008 20:21:11 +0000

[...] Ecommerce Sites are Boring! Add Personality and Passion with a Blog! From Better Blogging with Michael Martine [...]

By: Pete

Pete — Tue, 18 Mar 2008 09:58:44 +0000

Fantastic post – I feel that blogs are increasingly great for branding purposes and if done right, it can really help boost a business’ profile and presence.

By: Brett Legree

Brett Legree — Fri, 14 Mar 2008 13:14:31 +0000

Yes, but look at you now – I’m glad you did that, or we might not be reading your great insights. Life’s funny like that, isn’t it…

By: Christine O'Kelly

Christine O'Kelly — Fri, 14 Mar 2008 13:09:19 +0000

lol – well thanks for the compliment Monika! I certainly didn’t feel all that smart standing there holding the sign!