Comments on: Three Steps You Can Take Now to Strengthen Your Personal Blogging Brand

By: Michael Martine

Michael Martine — Sat, 15 Sep 2007 19:52:28 +0000

Thanks, Greg!

By: Greg Balanko-Dickson

Greg Balanko-Dickson — Sat, 15 Sep 2007 18:17:40 +0000

Michael, you continuously amaze how well read you are, how vivid, and clear your writing has become. I am now working on my own list, great exercise.

By: Michael Martine

Michael Martine — Sat, 15 Sep 2007 03:26:41 +0000

Ken, I like the idea of “experience branding.” Every touch point a person has with you is part of their overall experience of you. Collectively, those touch points form your brand in that person’s mind and in their experience. Branding is a lot about experience.

By: Hoobin Center

Hoobin Center — Fri, 14 Sep 2007 19:05:17 +0000

This is definitely a good exercise to walk through to strengthen your blog brand.

My challenge for blogging is always about writing and expressing thought. I will definitely outsource blogging if I”m don’t enjoy it.

It just doesn’t make sense to me that if some other people can do it better, why not hire or work with them and focus on the activity that can bring in the most money for your work and time.

anyway, my take in this is … writing articles, report and white paper can establish your expert image brand faster, but blog make you feel like you know that person, and can have the personal touch effect to build a relationship … for me blog is more like “experience branding” tactic rather then “advertisement authority branding” tactic. just my 2cents.

By: 2nd Key: Blog Design - 7 Keys to Better Blogging in 7 Days | Better Blogging with Michael Martine

Wed, 01 Aug 2007 01:33:27 +0000

[...] brand to be, then the first thing that you need to do determine the characteristics of your personal brand. Then you need to design or source a design that expresses those characteristics which match your [...]

By: Michael Martine

Michael Martine — Fri, 27 Jul 2007 16:36:25 +0000

@Shane and Dan,

Thanks for the comments, guys. Knowing yourself is crucial to top performance and writing things down clarifies your thinking and understanding.

By: Dan Schawbel

Dan Schawbel — Fri, 27 Jul 2007 12:48:01 +0000

This is a good guide to discovering your brand. I like how you mention that branding comes within. It’s a really good point because you need to know who you are in order to explain that to others.

By: Michael Martine

Michael Martine — Thu, 26 Jul 2007 10:27:54 +0000

@Shane: Thanks, Shane! You’re right: taking it from the mental to the physical through the act of writing has a huge effect over thinking alone.

By: Shane

Shane — Thu, 26 Jul 2007 05:51:55 +0000

Michael,

Really in-depth and a great exercise for getting tuned in to your own personal brand. The last part about actually doing the exercise and writing this stuff down is the most important.